SUGAR

Evolving the store with fashionable ideas since 1980. From the bottega to the world, SUGAR.IT became an international contemporary brand.

Creative direction Brand strategy

Setting a stylish balance between avant-garde & taste, research & market, innovation & tradition. SUGAR.IT bases its strength on the perfect mix of commerce and engagement.

BRAND STRATEGY – BRANDING

#SUGARMOOD PHOTOGRAPHER: PIOTR NIEPSUJ

BRAND STRATEGY – BRANDING

#SUGARMOOD PHOTOGRAPHER: PIOTR NIEPSUJ

BRAND STRATEGY – BRANDING

#SUGARMOOD PHOTOGRAPHER: PIOTR NIEPSUJ

BRAND STRATEGY – BRANDING

#SUGARMOOD PHOTOGRAPHER: PIOTR NIEPSUJ

BRAND STRATEGY – BRANDING

#SUGARMOOD PHOTOGRAPHER: PIOTR NIEPSUJ

BRAND STRATEGY – BRANDING

#SUGARBABY PHOTOGRAPHER: PIOTR NIEPSUJ

BRAND STRATEGY – BRANDING

#SUGARBABY PHOTOGRAPHER: PIOTR NIEPSUJ

BRAND STRATEGY – BRANDING

#SUGARBABY PHOTOGRAPHER: PIOTR NIEPSUJ

BRAND STRATEGY – BRANDING

#SUGARBABY PHOTOGRAPHER: PIOTR NIEPSUJ

BRAND STRATEGY – BRANDING

#SUGARBOY PHOTOGRAPHER: PIOTR NIEPSUJ

BRAND STRATEGY – BRANDING

#SUGARBOY PHOTOGRAPHER: PIOTR NIEPSUJ

BRAND STRATEGY – BRANDING

#SUGARBOY PHOTOGRAPHER: PIOTR NIEPSUJ

BRAND STRATEGY – BRANDING

#SUGARBOY PHOTOGRAPHER: PIOTR NIEPSUJ

BRAND STRATEGY – BRANDING

#SUGARBOY PHOTOGRAPHER: PIOTR NIEPSUJ

BRAND STRATEGY – BRANDING

#SUGARMUST PHOTOGRAPHER: PIOTR NIEPSUJ

BRAND STRATEGY – BRANDING

#SUGARMUST PHOTOGRAPHER: PIOTR NIEPSUJ

BRAND STRATEGY – BRANDING

#SUGARMUST PHOTOGRAPHER: PIOTR NIEPSUJ

BRAND STRATEGY – BRANDING

#SUGARMUST PHOTOGRAPHER: PIOTR NIEPSUJ

BRAND STRATEGY – BRANDING

#SUGARMUST PHOTOGRAPHER: PIOTR NIEPSUJ

Creative direction

Building an ever continuous, consistent visual flow through selected talents such as PIOTR NIEPSUJ, and the later Instagram phenomenon duo, CHECKING INVOICES.

CREATIVE DIRECTION – CONTENT CREATION

CREATIVE DIRECTION – CONTENT CREATION

CREATIVE DIRECTION – CONTENT CREATION

PHOTOGRAPHERS – MODELS: CHECKING INVOICES

CREATIVE DIRECTION – CONTENT CREATION

CREATIVE DIRECTION – CONTENT CREATION

CREATIVE DIRECTION – CONTENT CREATION

PHOTOGRAPHERS – MODELS: CHECKING INVOICES

CREATIVE DIRECTION – CONTENT CREATION

CREATIVE DIRECTION – CONTENT CREATION

CREATIVE DIRECTION – CONTENT CREATION

PHOTOGRAPHERS – MODELS: CHECKING INVOICES

CREATIVE DIRECTION – CONTENT CREATION

CREATIVE DIRECTION – CONTENT CREATION

CREATIVE DIRECTION – CONTENT CREATION

PHOTOGRAPHERS – MODELS: CHECKING INVOICES

CREATIVE DIRECTION – CONTENT CREATION

CREATIVE DIRECTION – CONTENT CREATION

CREATIVE DIRECTION – CONTENT CREATION

PHOTOGRAPHERS – MODELS: CHECKING INVOICES

CREATIVE DIRECTION – CONTENT CREATION

CREATIVE DIRECTION – CONTENT CREATION

CREATIVE DIRECTION – CONTENT CREATION

PHOTOGRAPHERS – MODELS: CHECKING INVOICES

CREATIVE DIRECTION – CONTENT CREATION

CREATIVE DIRECTION – CONTENT CREATION

CREATIVE DIRECTION – CONTENT CREATION

PHOTOGRAPHERS – MODELS: CHECKING INVOICES

CREATIVE DIRECTION – CONTENT CREATION

CREATIVE DIRECTION – CONTENT CREATION

CREATIVE DIRECTION – CONTENT CREATION

PHOTOGRAPHERS – MODELS: CHECKING INVOICES

CREATIVE DIRECTION – CONTENT CREATION

CREATIVE DIRECTION – CONTENT CREATION

CREATIVE DIRECTION – CONTENT CREATION

PHOTOGRAPHERS – MODELS: CHECKING INVOICES

CREATIVE DIRECTION – CONTENT CREATION

PHOTOGRAPHERS – MODELS: CHECKING INVOICES

CREATIVE DIRECTION – CONTENT CREATION

PHOTOGRAPHERS – MODELS: CHECKING INVOICES

CREATIVE DIRECTION – CONTENT CREATION

PHOTOGRAPHERS – MODELS: CHECKING INVOICES

CREATIVE DIRECTION – CONTENT CREATION

PHOTOGRAPHERS – MODELS: CHECKING INVOICES

CREATIVE DIRECTION – CONTENT CREATION

PHOTOGRAPHERS – MODELS: CHECKING INVOICES

CREATIVE DIRECTION – CONTENT CREATION

PHOTOGRAPHERS – MODELS: CHECKING INVOICES

CREATIVE DIRECTION – CONTENT CREATION

PHOTOGRAPHERS – MODELS: CHECKING INVOICES

CREATIVE DIRECTION – CONTENT CREATION

CREATIVE DIRECTION – CONTENT CREATION

CREATIVE DIRECTION – CONTENT CREATION

PHOTOGRAPHER: PIOTR NIEPSUJ

CREATIVE DIRECTION – CONTENT CREATION

CREATIVE DIRECTION – CONTENT CREATION

CREATIVE DIRECTION – CONTENT CREATION

PHOTOGRAPHER: PIOTR NIEPSUJ

CREATIVE DIRECTION – CONTENT CREATION

CREATIVE DIRECTION – CONTENT CREATION

CREATIVE DIRECTION – CONTENT CREATION

PHOTOGRAPHER: PIOTR NIEPSUJ

CREATIVE DIRECTION – CONTENT CREATION

CREATIVE DIRECTION – CONTENT CREATION

CREATIVE DIRECTION – CONTENT CREATION

PHOTOGRAPHER: PIOTR NIEPSUJ

CREATIVE DIRECTION – CONTENT CREATION

CREATIVE DIRECTION – CONTENT CREATION

CREATIVE DIRECTION – CONTENT CREATION

PHOTOGRAPHER: PIOTR NIEPSUJ

CREATIVE DIRECTION – CONTENT CREATION

CREATIVE DIRECTION – CONTENT CREATION

CREATIVE DIRECTION – CONTENT CREATION

PHOTOGRAPHER: PIOTR NIEPSUJ

CREATIVE DIRECTION – CONTENT CREATION

CREATIVE DIRECTION – CONTENT CREATION

CREATIVE DIRECTION – CONTENT CREATION

PHOTOGRAPHER: PIOTR NIEPSUJ

CREATIVE DIRECTION – CONTENT CREATION

CREATIVE DIRECTION – CONTENT CREATION

CREATIVE DIRECTION – CONTENT CREATION

PHOTOGRAPHER: PIOTR NIEPSUJ

CREATIVE DIRECTION – CONTENT CREATION

DIRECTOR: PIOTR NIEPSUJ

CREATIVE DIRECTION – CONTENT CREATION

DIRECTOR: PIOTR NIEPSUJ

CREATIVE DIRECTION – CONTENT CREATION

DIRECTOR: PIOTR NIEPSUJ

CREATIVE DIRECTION – CONTENT CREATION

DIRECTOR: PIOTR NIEPSUJ

CREATIVE DIRECTION – CONTENT CREATION

DIRECTOR: PIOTR NIEPSUJ

CREATIVE DIRECTION – CONTENT CREATION

DIRECTOR: PIOTR NIEPSUJ

CREATIVE DIRECTION – CONTENT CREATION

DIRECTOR: PIOTR NIEPSUJ

Brand design

Designing a contemporary brand visual identity, where offline and online speak the same language.

BRANDING – IDENTITY

BRANDING – IDENTITY

PHOTOGRAPHER: PIOTR NIEPSUJ

BRANDING – IDENTITY

BRANDING – IDENTITY

PHOTOGRAPHER: PIOTR NIEPSUJ

BRANDING – IDENTITY

BRANDING – IDENTITY

PHOTOGRAPHER: PIOTR NIEPSUJ

SERVICES

BRAND strategy

Branding

Digital Strategy

creative direction

Content Creation

BRAND DESIGN

Identity

Packaging

Web